Meta Conversions API

Server Source code Package

Installation

npm install @walkeros/server-destination-meta

Setup

import { elb } from '@walkeros/collector';
import { destinationMeta } from '@walkeros/server-destination-meta';

elb('walker destination', destinationMeta, {
  settings: {
    accessToken: 'YOUR_ACCESS_TOKEN',
    pixelId: 'YOUR_PIXEL_ID',
  },
});

Configuration reference

Property	Type	Description	More
accessToken*	string	Meta access token for Conversions API authentication
pixelId*	string	Meta Pixel ID from your Facebook Business account
action_source	ActionSource	Source of the event (website, app, phone_call, etc.)
doNotHash	string[]	Array of user_data fields that should not be hashed
test_event_code	string	Test event code for debugging Meta Conversions API events
url	string	Custom URL for Meta Conversions API endpoint
user_data	WalkerOSMapping.Map	Mapping configuration for user data fields

* Required fields