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Mapping

Mapping transforms your events - either as they come from sources or before they go to destinations. Use the same mapping syntax in both places.

Why Mapping?

For Sources: Clean up messy input data, filter unwanted events, normalize formats

For Destinations: Transform events to match what each tool expects (GA4, Meta, etc.)

When to Use

Source Mapping:

  • Filter test/debug events before they reach your collector
  • Rename inconsistent event names from different sources
  • Validate or normalize data before processing

Destination Mapping:

  • Transform event names to match destination requirements (e.g., product viewview_item for GA4)
  • Reshape data to fit destination APIs
  • Add required fields like currency codes

How It Works

Map events by their entity-action structure:

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Both mappings are independent - one event can be transformed differently at each stage.

What You Can Do

  • Rename events to match your needs or destination requirements
  • Filter events by ignoring unwanted ones
  • Reshape data to match destination formats
  • Add static values like currency codes
  • Validate data before sending
  • Require consent to respect user privacy
  • Apply policies to modify events at config or event level

Event Mapping with getMappingEvent

getMappingEvent(event: WalkerOS.PartialEvent, mapping?: Mapping.Rules): Promise<Mapping.Result>

This function finds the appropriate mapping configuration for an event based on its entity and action.

Basic Event Mapping

Map specific entity-action combinations to custom event names:

Configuration
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Result
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Wildcard Mappings

Use wildcards (*) to match multiple entities or actions:

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Conditional Mappings

Use conditions to apply different mappings based on event properties:

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Ignoring Events

Skip processing certain events by setting ignore: true:

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Value Mapping with getMappingValue

getMappingValue(value: unknown, mapping: Mapping.Data, options?: Mapping.Options): Promise<WalkerOS.Property | undefined>

This function transforms values using various mapping strategies.

String Key Mapping

Use a string to extract a value by its property path:

Configuration
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Result
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Array Access

Access array elements using dot notation:

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Static Values

Return static values using the value property:

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Custom Functions

Transform values using custom functions:

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Object Mapping

Create new objects by mapping properties:

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Array Processing with Loop

Process arrays and transform each item:

Configuration
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Validation

Validate values and return undefined if validation fails:

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Only return values when required consent is granted:

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Policy

Policies modify events before processing. Apply them at config-level (all events) or event-level (specific entity-action combinations).

Processing order: Config policy → Event matching → Event policy → Data transformation

Config-Level Policy

Global transformations applied to all events:

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Event-Level Policy

Transformations for specific events:

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Policies work with wildcards and conditions, and both levels can be combined - config policy runs first, then event policy for the matched rule.

Usage Examples

Source Mapping

Normalize events before they reach the collector:

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Destination Mapping

Transform for specific destination APIs:

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Combined Flow

Event processed twice with different configs:

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Best Practices

  1. Source mapping: Normalize, filter, validate incoming events
  2. Destination mapping: Transform to destination-specific formats
  3. Use specific mappings over wildcards for better performance
  4. Validate critical data before sending to destinations
  5. Respect consent by using consent-based mappings
  6. Keep transformations simple - complex logic in custom functions
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